This ancient town is the perfume capital of India
For centuries, perfumers in Kannauj have worked their alchemy to create “liquid gold.
Although Damask roses are cultivated in other parts of India, the varietal favors Ganges alluvial soils surrounding the town of Kannauj. For more than 400 years, the highly fragrant roses from Kannauj have gone into the creation of rose attar using the world’s oldest known perfume-making process.